Ziinkle

A visual language to love

Entering the saturated online dating market, Ziinkle’s goal was to be more than just finding a mate – it wanted to be a catalyst for stronger relationships. It aimed to support users through the entire journey, from first match to lasting love. Ziinkle knew they needed to stand out and so approached Paper Stone Scissors to create a bold, differentiated identity for their platform.

Where Connections Speak the Loudest

We developed a custom & distinctive brand identity & tone of voice that could carry the brand’s personality across all print and digital platforms, including informing the app design. Our work ensured that Ziinkle’s platform was seen as more than just another dating app, truly representing their commitment to building deeper connections through conversation & shared experiences.